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In nineteen ninety-six, Bill Gates wrote

Content is where I expect much of the real money will be made on the internet

Those who succeed will propel the internet forward as a market place of ideas, experiences, and products

A market place of content

Twenty-six years later

Used to love making music

But now I'm making content

He is a content creator!

Used to love making music

But now I'm making content

He is a content creator!

Used to play a set and mingle

But now you're streaming singles

He is a content creator!

Hustling the socials

To break out of the locals

He is a content creator!

I must admit that it's deflating

Farting out all these creations

And a bit humiliating

All in the name of search engine optimization

Ooooo I'm a content creator

Optimization

Ooooo I'm a content creator

Optimization

Ooooo I'm a content creator

I used to make the music

Now, I am a content creator

It's been two weeks, It's been two weeks, It's been two weeks

Here is your content

It's been two weeks; did you forget about me

Did you forget my band when you refreshed your feed

It's been two weeks, and you forgot already

I mean, it's been two weeks

Here is your content

Here is your content

Here is your content

You tell a friend, they tell a friend, they tell a friend, they tell a friend, they tell a friend

Follow, follow, like, and subscribe

It never ends, It never ends, It never ends, It never ends, It never ends

I made you all this stuff

High quality? Not so much

Tap the bell, and share with a friend

In two weeks, start it all up again

In two weeks, start it all up again

Again

Please tell a friend, Please tell a friend, Please tell a friend, Please tell a friend

It never ends, It never ends, It never ends, please tell a friend

Tell a fucking friend already, Jesus

It's been two weeks, It's been two weeks, It's been two weeks

Here is your content

It's been two weeks, It's been two weeks, It's been two weeks

Here is your content

Have you seen my sister?

Not since she joined that cult

Are you not content with your content?

As fast as I can make it you cannot be sated

My sister joined a cult last year

My mind is feeling fractured and I cannot seem to fake it

So, here is some more content

Drag your thumb across the glass, and

Tap the Heart

Tap the heart

Tap the heart; she came home for the holiday

Tap the Heart

Tap the heart

Tap the heart; she said their killing us with our smartphones

Tap the Heart

Tap the heart

Tap the heart; you're skin and bones

Here, have some content

It doesn't hit, oh shit, now what

Gets wetter as it dries, just

Tap the Heart

Tap the heart

Tap the heart; it's been two weeks

Tap the Heart

Tap the heart

Tap the heart; has anybody heard from my sister?

Tap the Heart

Tap the heart

Tap the heart; you're skin and bones

Tap the Heart

Tap the heart

Tap the heart; have some more content

Tap the Heart

Tap the heart

Tap the heart; she joined a cult last year

Tap the Heart

Tap the heart

Tap the heart; has anybody heard from my sister?

Tap the Heart

Tap the heart

Tap the heart; here, have some content

Tap the Heart

Tap the heart

Tap the heart; it's been two weeks

I can't sleep—what happened to my sister?

Can't sleep, can't sleep

Is she okay? Can't sleep, can't sleep

What has she gotten herself into now? Can't sleep, can't sleep

She was a difficult child, in case you couldn't tell

I wonder why she puts us

Through this hell

I wonder why she puts us

Through this hell

Driving through the night, I

Couldn't sleep, kept thinking

Got to find my sister

Didn't have an inkling

Of what I'd actually do

The moment that I found her

Driving through the night to

Laconia, Indiana

Pull into the driveway

Double check the address

Lights are on inside

A white-haired man approaches

I smile and wave too hard

It's over-compensation

He smiles back and says

Welcome to the home of the children

Of the 6th Generation

I ask about my sister, but

His eyes start blinking

And roll back in his head

Inside, a group starts singing

The white-haired man is frothing

At the mouth with bile

I grab his shoulder; suddenly

He starts to smile

He says my name is Theo. Come in

Come in, come in

Follow me

Come in, come in

I follow him

She was a difficult child

In case you couldn't tell

I wonder why she puts us through this hell

Theo walks me in, and I say

Where's my sister, and why's everybody singing?

He says she is sleeping. You can see her in the morning

Then, he offers me some coffee and some donuts

They're delicious

He grabs my hand, pulls me along, and things get blurry

He says

Come in, come in

Everything is blurry

Follow me

Two weeks, it's been two weeks it's been two weeks, it's been two weeks

I feel funny

Come in, come in

Everything is blurry

Follow me

I feel funny

I used to make the music

Please tell a friend, please tell a friend, please tell a friend

But now I am a content creator

Two weeks, Please tell a friend, it's been two weeks, please tell a friend, it's been two weeks

Please tell a friend, it's been two weeks

Oh, I am a content creator

He is a content creator

Follow

Tap the heart, tap the heart, tap the heart

He is a content creator

Are you not content with your content

Follow

Like the long lost shadow of a long lost self

Follow

What was in that coffee?

What was in the coffee?

My eyes are itchy and my nose is runny

Everything is blurry

Something's off, and I'll feel funny

I made you all this stuff

High quality? No, not so much

Tap the heart

Theo says, Try not to worry

Everything is fine, my friend

Gonna introduce you now

To the Children of the 6th Generation

All I can say to that is

Ha, Theo, you look like a kaleidoscope

Suddenly, I'm in a room full of people

Wearing black field jackets over white t-shirts

With skinny jeans and Tentree Harlow Boater Hats

Theo takes the stage, and the group starts to clap

I want to run away but something's holding me back

And the group starts chanting

We must be more careful

We must be more careful what we put into our heads

We must not let the evil creep into our softened minds

Death to content. D 2 C

If you want to kill a snake, bring the knife down on its neck

Death to the content. D 2 C

Death to the content. D 2 C

Death to the content. D 2 C

Death to the content. D 2 C

Everything is blurry

I feel funny

Then Theo steps to the mic, and he say

Death to the content. D 2 C

Today, we face a different kind of urgency, well, it's urgent to the

Death to the content. D 2 C

Students listening here before me. It's late, and so I'll try to put

Death to the content. D 2 C

It briefly as I can; and this message isn't being broadcast for obvious reasons

The Internet Age and all of its consequences

Disastrous; sets us back each time the tech advances.

Advancing like an army on a besieged city

And now at last the Great Recycling can begin!

I step outside to get some air, afraid

For my sister and myself

Because he's kind of making sense

In case you couldn't tell

All this content has put me through hell

All this content has put me through hell

We must be more careful what we're putting in our heads

All this content has put me through hell

We must be more careful what we're putting in our heads

All this content has put me through hell

Death to the content. Death to the content

All this content has put me through hell

I follow

I follow

I follow