Bouff

Born in Nigeria, raised in the Middle East and currently residing in Toronto - Bouff’s musical approach is refined by his transient upbringing and is honed in on an idiosyncratic take on the ever-growing genre of Afro-fusion while highlighting his unapologetic bravado. Since his debut on the music scene in 2020, he has cultivated a discography that is a testament to his modern take on traditional Afrobeats while incorporating aspects of his occidental influences with his resonant baselines, relatable heartfelt lyrics and uptempo melodic hooks.

Bouff has performed at several venues alongside renowned artists such as Burna Boy, Omah Lay, Fally Ipupa, B Young, WSTRN & Prettyboy D-O. Throughout his career, he has made a tenacious effort to credit his influences that helped shape his sound by paying homage to his inspirations. From the aforementioned Burna Boy along with other contemporary Afro-beat innovators such as J Hus to the likes of legendary Western acts, most notably 50 Cent and the late Michael Jackson. In the brief three years that he has been actively pursuing a career in music, Bouff has seen exponential growth in his pervasiveness, exemplified by amassing over four million streams across all platforms and capturing the hearts of fans worldwide. Bouff prepares for an eclectic follow-up year following the release of his highly anticipated EP “To Cry & Bounce” as he quickly becomes one of the most exciting artists to watch for this decade.