Freddy Fri

Fred Frierson is a life champion. He is also an entrepreneur, speaker, voice-over talent, basketball coach, international underground hip hop artist, and motivational lyricist. Fred is a man who wears many hats, all of which fit under one umbrella - LIFE MINDSET TRANSFORMER! Fred is a master at transforming, reinventing, and changing not only his persona, but the lives of others. For years, he’s been known by many throughout the world as Playya 1000 (which means a playya of this game of life with a 1000 ways to make a positive impact on the world), hip-hop artist extraordinaire, but has since decided to reinvent himself and combine the power of story, spoken word, and hip hop to become the triple threat life transformer Freddy Fri your PushaMan, whose mission is to push you to achieve the greatness you have within.

Freddy has many reasons to call himself a life champion. Despite losing his mother at four years old, growing up in a home with a mentally abusive, drug using step mother, selling drugs as a young adult, raising four children as a single father, and not obtaining a Bachelor’s degree until later in life, he remains passionate and strives to make every day a WINSday. Through the adversity, he found a way to persevere and WIN, both financially and, more importantly, mentally. He delivers stories from his own personal experiences in unique ways, which captivate, empower, and inspire people of all ages.